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How outsourcing your SEO can help improve your business

How outsourcing your SEO can help improve your business

Search engine optimization has become vital for any website and if you are currently doing SEO or want to start, a usual question is whether or not to outsource your SEO efforts to an agency. All too frequently, managers attempt the “do it yourself” option to save money but end up wasting both time and resources. While even amateurs can improve their website by applying some basic tips, a good SEO agency can benefit you in a large amount of ways that amateurs can't.

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The Internet of Things revolution as imagined in 1985

The Internet of Things revolution as imagined in 1985


We are in October 2015 and although we have no Pepsi Perfect, self-tying shoes or self-drying jackets, some of the predictions made in the classic 1989 film Back to the Future II have become realities of today.

It's true, we are not seeing flying cars across the skies of our cities and we may not be skating around on hover-boards yet, but companies like Lexus and Arx Pax have successfully designed boards which hover over purpose-built surfaces and drones are being used for almost everything.

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Strategic Nearshore Outsourcing for Competitive Advantage

Strategic Nearshore Outsourcing for Competitive Advantage

Usually when we think about improving our competitive advantage as a Company, we think about doing something internal to change our positioning in the marketplace: to develop an innovative process or mastering a new technology to make the difference. While the traditional path to improve competitiveness is still the same, it's not the only approach. Organizations are increasingly using nearshore outsourcing to change their competitive landscape, reposition their companies, and transform how they do business.

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Evolving Your SEO: Moving Toward Search Experience Optimization

SEO and SEM. Positioning Your Business For Search Success

In the last years SEO has focused basically in improving the positioning of a site in different search engines (mainly Google), through various strategies and actions with the ultimate goal to rank each site on top of the search results. Actually, that is what it is about. But what does it really means?

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